It’s the most asked question in the poker affiliate industry and one that i think is really easy to answer, so here is my opinion on which is better cost per acquisition or Mgr aka revenue share.
Revenue share pro’s and con’s
A lot of the players you will send to a poker room will deposit once and never return, this makes you very little in revenue and can be seen as a waste of a sign up when you could have opted for the cpa model and made $100 + from almost any pokerroom. Well i think it’s by no means a waste of time, finding just a handful of players who play cash games on a regular basis will over time make you one hell of a ot of money from the revenue share plan.
It also makes the poker room money which is the fairest way to do business, open and honest!
I myself took a $250 cpa deal from a new poker room on the ipoker network despite me not thinking it the best option, what occured was not a very pleasant experience and one i will never repeat. I focused on sending player here as the branding and name of the site appealed to a certain kind of player, the ones who play now and again but ultimately lose and never return.
I sent over 140 players in my 1st Month and had private tournaments arranged, did i get paid?
Well after much argument and lies i did get paid around 12 months late, it did take a lot of getting. The poker room had made a profit from the players i sent over and above my cpa payment, i do think it may have just been a bit of a shock for them to =have to pay so much in such a short space of time.
I won’t go in to the full details yet as i don’t think it is necessary but it shows that cpa has it’s downsides.
Taking a revenue share deal is the way forward and can bring an income for many years if you do your homework, 1 good player on rev share can equal up to 30 cpa players in a single month. Don’t go for the easy option which is often used to scam poker rooms out of their money by less than honest affiliates….choose life, choose MGR.
If your in a position to negotiate why not try a hybrid deal?
Sign up to an affiliate program and prove your worth by sending good quality traffic, quality is better than quantity and after a while your have enough respect to negotiate a great hybrid deal and get the best of both Worlds!
